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Privacy Policy

Effective Date: 30 July 2025
 

Aurilah Jewellery Ltd (“we”, “our”, or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal data when you visit our website or purchase from our boutique.

We respect your right to privacy and process your information in a way that aligns with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Aurilah Jewellery Ltd is a UK-based boutique offering curated jewellery pieces with an emphasis on ethical elegance. Our registered address is available upon request.

For all data protection matters, you can contact us at:
📧 jewellery@aurilah.co.uk

2. What Personal Data We Collect

We may collect the following personal information when you interact with our website or make a purchase:

  • Contact details: Full name, email address, phone number, delivery address

  • Payment information: Processed securely via third-party providers (we never store card details)

  • Order history and preferences

  • Device and browsing data: IP address, browser type, pages visited (via cookies)

We do not knowingly collect personal data from individuals under the age of 18.

3. How We Use Your Data

We use your information to:

  • Fulfil and deliver your orders

  • Send transactional emails (e.g. order confirmations, dispatch updates)

  • Respond to your customer service queries

  • Improve your experience on our website

  • Comply with legal and tax obligations

We may also contact you with boutique updates, exclusive offers, and new launches — only if you’ve opted in.

4. Lawful Basis for Processing

We process your data under the following lawful bases:

  • Contractual necessity: To process your order

  • Legitimate interests: To improve our service and protect our business

  • Consent: For optional marketing communications

  • Legal obligation: For record-keeping and tax purposes

5. Marketing Preferences

We’ll only send marketing emails if you’ve given clear consent (e.g. ticking a box or subscribing directly). You can opt out at any time by clicking ‘unsubscribe’ in our emails or emailing us at privacy@aurilah.com.

We never share or sell your data for third-party marketing.

6. Cookies

Our website uses cookies to offer a smooth, personalised browsing experience.

You can choose to accept or reject cookies via your browser settings. For detailed info, please refer to our Cookie Policy (link placeholder if needed).

7. How We Store & Protect Your Data

We store your information securely using encrypted servers and trusted UK/EU-based platforms. Payment details are processed only by PCI-compliant third parties (e.g. Stripe, PayPal).

We retain your data for no longer than necessary, usually:

  • Orders: 10 years (for HMRC compliance)

  • Marketing lists: Until you unsubscribe or request deletion

8. Your Rights

Under the UK GDPR, you have the right to:

  • Access your personal data

  • Request correction or deletion

  • Object to or restrict certain processing

  • Withdraw consent (for marketing)

  • Lodge a complaint with the ICO: www.ico.org.uk

To exercise your rights, email us at jewellery@aurilah.co.uk and we’ll respond within 30 days.

9. Third-Party Services

We only work with partners who value data protection as much as we do. These may include:

  • Payment processors (e.g. Stripe, PayPal)

  • Couriers (e.g. Royal Mail, Evri)

  • Email providers (e.g. MailerLite)

Each has their own privacy policy, and we encourage you to review them if concerned.

10. Changes to This Policy

We may update this policy from time to time. The most recent version will always be available on our website, with the effective date clearly marked.

💎 Questions?

For any concerns or questions about how we handle your data, please contact:

📧 jewellery@aurilah.co.uk
Aurilah Jewellery Ltd – Boutique with Heart, Designed to Be Trusted.

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